Our story
On a foggy San Francisco weekend in 2013, we created and launched a simpler, easier way to shop for and enroll in ACA plans. To our pleasant surprise, the world has taken note of how far we've come:
This is a sampling from the first week we launched. See all press →
Since then, we’ve improved our product and grown our team. However, our mission has held true as we help people in these 3 ways:
Understand your options
We know that health insurance can be confusing. That's why we make it clear by humanizing the experience.
Get a recommendation
We leverage experience, data and what matters most to you to recommend the most affordable plan that will best meet your needs.
Enroll with ease
As the first to market with an easy ACA experience, we continue to push forward as the easiest way to shop for and enroll in an ACA plan online.
And for those who prefer to get that help from a real person, we introduced a world-class phone support team—our Consumer Advocates.
Watch video (2:00)
